Red Bull Racing has welcomed Neat as its latest sponsor, naming the company as its exclusive partner for video conferencing and innovation solutions. The three-year agreement encompasses branding opportunities, hospitality access, and a commitment to integrate Neat’s advanced technology across the team’s operations.
Marking Neat’s debut partnership within Formula 1, the collaboration will see the company’s cutting-edge devices utilized throughout Red Bull’s facilities. Starting next season, Neat’s branding will feature prominently on Red Bull’s race cars, within the trackside garage, and on team apparel, further solidifying its presence in the high-stakes world of Formula 1.
“With our shared commitment to innovation and excellence, we are excited to welcome Neat to the Oracle Red Bull Racing Team and look forward to working together to support simple and immersive collaboration experiences for our organisation,” Red Bull team boss Christian Horner explained – “Close teamwork, passion, and creativity are key to the Team’s success on the track, and Neat’s video technology will allow us to collaborate at our best.” – he added.
Janine Pelosi, chief executive officer of Neat, stated: “Oracle Red Bull Racing is known around the world as a team that has achieved the highest level of success in Formula 1 racing, and we are pleased to join them as a partner. Neat’s passion for delivering simple yet powerful collaboration experiences align perfectly with the Oracle Red Bull Racing team’s dedication to bringing a complex organisation together to achieve success. This partnership brings the Neat brand to a large global audience while staying true to our core ethos of bringing people together with our elegant and powerful video devices.” – Janine Pelosi concluded.
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