Max Verstappen launches Verstappen Sim Racing: A new era for Team Redline. Max Verstappen is expanding his Red Bull-affiliated Team Redline into Sim Racing.

Verstappen revolution: Dutch champion expands into Sim Racing

Max Verstappen has long been looking beyond Formula 1 alone. This year, he will compete in the 24 Hours of Nürburgring in a Mercedes GT3, and in his free time, he trains extensively using his racing simulator. Sim Racing has become a major passion for the Dutch champion, and today he announced that his “Team Redline” will no longer focus solely on real-world racing but will also expand into the virtual world.

“New name, new logo, same team. We introduce Verstappen Sim Racing,” read the press release posted on the Red Bull driver’s social media channels. Max Verstappen added: “Sim racing is a big passion of mine outside Formula 1, and Team Redline has been a key part of that. It’s where I spend a lot of my time off-track, and it’s part of what I’m building with Verstappen Racing. This step into Verstappen Sim Racing feels very natural.”

“We’re taking everything we’ve achieved and aligning it more closely with the broader Verstappen Racing platform. I’ve always believed that sim racing can help develop real talent, and we’re already seeing that with Chris Lulham. I’m really excited to continue building on the team’s success and see what the future holds.”

In summary, the launch of Verstappen Sim Racing is a clear signal that the 2026 season isn’t just about F1 for the Dutchman. By aligning his virtual team with his professional racing brand, Verstappen is creating a pathway for digital athletes to prove their worth on the global stage. Based on the content of his recent sim sessions, it’s evident that Max sees the virtual world not just as a hobby, but as a critical pillar of his long-term legacy.