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Home » Cadillac reveals its 2026 Formula 1 car during the Super Bowl – PHOTOS

Cadillac reveals its 2026 Formula 1 car during the Super Bowl – PHOTOS. Cadillac has officially unveiled its 2026 Formula 1 car during the Super Bowl.

Valtteri Bottas, Cadillac, 2026 F1

Cadillac, following the special livery used for the Barcelona tests, has officially unveiled the car it will race in the 2026 Formula 1 season. The photos of Cadillac’s 2026 car are now officially online. During the Super Bowl mega event, the American team released a commercial in which it revealed all the images of the car that Valtteri Bottas and Sergio Pérez will drive in this Formula 1 campaign.

The two Circus veterans will return to the track after a year away from racing single-seaters. In the images released by Cadillac, which you can see at the bottom of the article, the car appears slightly different from the version that was shown in Barcelona.

For the closed-door tests at the Circuit de Barcelona-Catalunya, the team had opted for a temporary dark livery, which was also reflected in the race suits worn by Valtteri Bottas andS Sergio Pérez. In addition to the colour scheme, the names of the founders were clearly visible on the car. The final design was finally revealed during the Super Bowl event.

The team chose to present its car by taking advantage of advertising slots during one of the most important and famous sporting events in the world. It was an expensive but potentially rewarding choice: purchasing an advertising spot during the Super Bowl costs an average of 8 million dollars, reaching an audience that ranges between 100 and 120 million viewers. It is therefore also a strategic economic move, allowing brands to showcase themselves worldwide and gain greater popularity. These commercials, in fact, generate global exposure.

The American team’s car features an unusual design, combining light and dark shades. “The mission begins now,” is the message shared on social media alongside the image gallery.

Below you can take a look at the photos of the Cadillac car for the 2026 Formula 1 season:

Cadillac reveals its 2026 Formula 1 car during the Super Bowl

Cadillac reveals its 2026 Formula 1 car during the Super Bowl

Cadillac reveals its 2026 Formula 1 car during the Super Bowl

Feb 9, 2026Daniel Novak
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Daniel Novak

Daniel Novak is a seasoned F1 reporter with a passion for precision and storytelling. His coverage spans everything from race weekends to team politics, giving fans an all-access pass to the action on and off the track

9 months ago Cadillac, F1 News, Sergio Perez, Valtteri Bottas2026 Formula 1 season, Cadillac, Sergio Perez, Valtteri Bottas6

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